959 Eton Way · For Anita's review

Everything for the open house, in one place.

The website, what people get after they register, the ad captions, the image ads and your social posts. Tap Looks good or Change something under each part, then send it to Irah at the bottom.

Texts & emails

One automation. Everyone who registers gets these four messages. Tap each one to read it. {first name} fills in automatically, emails come from you, and replies go to anita@anitasalas.com.

Texts only go out 9 AM to 8 PM Pacific. If someone replies, the texts stop so you can talk to them directly. Anyone who registers late skips reminders that already passed.

1. ConfirmationRight after they register · Email + text
Text message
Hi {first name}, it's Anita Salas with The Agency. You're registered for the 959 Eton Way open house, Sat & Sun, Oct 24-25, 1 to 4 PM. Photos + video tour: 949eton.com Reply STOP to opt out
2. Day-before reminderFri Oct 23 · 10 AM · Email + text
Text message
{first name}, see you tomorrow at 959 Eton Way! Open house Sat & Sun, 1-4 PM. Directions: maps.google.com/?q=959+Eton+Way+Sunnyvale+CA Can't make it? Reply for a private showing. - Anita
3. Day-of textSat Oct 24 · 9 AM · Text only
Text message
Today! Open house at 959 Eton Way, Sunnyvale, 1-4 PM (and again tomorrow, same time). Come say hi. - Anita, The Agency
4. Thank youMon Oct 26 · 10 AM · Email + text
Text message
Thanks for your interest in 959 Eton Way, {first name}. Questions or want a private look? Reply here anytime. - Anita, The Agency
Texts & emails

Captions

The words that show above and below the ads, plus a post for your own Instagram and Facebook. Written in the same style as the Mountain Charlie ads. Real estate ads run under Meta's Housing rules, so every caption describes the home, never the buyer.

Ad caption A · runs with the video
A refreshed single-level home on a Birdland street, minutes from Apple Park. Four bedrooms, a fireplace in the living room, and a covered pergola over the back patio. See 959 Eton Way in person this Saturday and Sunday, 1-4 PM. Register below. 🔗 949eton.com
Ad caption B · the event, runs with the photo ads
One weekend to walk through it. Join us Saturday and Sunday, 1-4 PM at 959 Eton Way, a refreshed 4-bedroom home in Sunnyvale's Birdland neighborhood. Free and open to the public and realtors. Register below. 🔗 949eton.com
Ad caption C · just the facts
Four bedrooms. One level. A mature shade tree and a covered pergola out back. 959 Eton Way sits on a 5,985 sq ft lot in Birdland, a few minutes from Apple Park. Open House Sat & Sun, 1-4 PM. Register below. 🔗 949eton.com
Headlines, description, button
Headline 1: Open House Sat & Sun 1-4 PM · 959 Eton Way Headline 2: 4 Bed Home Minutes from Apple Park Headline 3: Refreshed + Move-in Ready in Birdland Description: Oct 24-25. Register for directions + a reminder. Button: Sign Up Link: 949eton.com
Your Instagram + Facebook post
Open House this weekend at 959 Eton Way. A refreshed 4-bedroom, single-level home in Birdland, minutes from Apple Park. Saturday and Sunday, 1-4 PM. Free and open to the public. Register to save your spot. 🔗 949eton.com
Story text (on the photo or video)
Open house this weekend 959 Eton Way · Sunnyvale Sat & Sun · 1-4 PM Register at 949eton.com
Captions

Image ads

Five ads for Facebook and Instagram, each built around one of the hooks and your real listing photos. Your Agency logo sits bottom-left on white, as the brand guide asks. Tap any ad to see it full size.

Ad 1: Minutes from Apple Park
1. "Minutes from Apple Park." Route from 959 Eton to Apple Park. Square, Feed.
Ad 2: Sunnyvale homes like this don't stay open long
2. "Sunnyvale homes like this don't stay open long." Open-this-weekend tag. 4:5, Feed.
Ad 3: Free open house ticket
3. "Free open house, Sat & Sun 1-4 PM." Free-admission ticket. Square, Feed.
Ad 4: Homes this close to Apple Park
4. "Homes this close to Apple Park don't open up often." Stories + Reels.
Ad 5: A refreshed 4-bed in Birdland
5. "A refreshed 4-bed in Sunnyvale's Birdland neighborhood." Room collage. 4:5, Feed.
Image ads

Social posts

Five posts for your own Instagram and Facebook, with everything people need on the image: dates, times, address, the home's details and how to reach you. Each one comes with its caption.

Post 1: Open house flyer
Post 1

Open house flyer

Caption
Open House this weekend at 959 Eton Way. A refreshed 4-bedroom, single-level home in Birdland, minutes from Apple Park. Saturday and Sunday, 1-4 PM. Free and open to the public. Register to save your spot. 🔗 949eton.com
Post 2: Fact sheet
Post 2

959 Eton Way at a glance

Caption
Four bedrooms, two baths and 1,631 sq ft, all on one level, on a 5,985 sq ft lot in Sunnyvale's Birdland neighborhood. The photos only tell part of it. Come see the rest this Saturday or Sunday, 1-4 PM. 🔗 949eton.com
Post 3: Inside the home
Post 3

Inside the home

Caption
A fireplace in the living room. A family room right beside the eat-in kitchen. A covered pergola and a mature shade tree out back. Walk through 959 Eton Way this weekend, Sat & Sun, 1-4 PM. Save your spot. 🔗 949eton.com
Post 4: Location
Post 4

Minutes from Apple Park

Caption
Apple Park is minutes away. Downtown Sunnyvale and Murphy Avenue are a short drive, and Hwy 85 and I-280 are close by. 959 Eton Way keeps all of it within reach. Open House Sat & Sun, 1-4 PM. 🔗 949eton.com
Post 5: Plan your visit
Post 5

Plan your visit

This post says you'll be at the open house both days. Tell us if that's not right and we'll change it.

Caption
Two days to see it in person. Saturday and Sunday, 1-4 PM at 959 Eton Way, Sunnyvale. Free, no appointment needed, and I'll be there both days to answer your questions. Register for a reminder. 🔗 949eton.com
Social posts

Send it to Irah

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